Services

Flexible Retained and Project-Based Engagements Tailored to Efficiently Meet Your Business Needs

I provide flexible, executive-level support tailored to each client’s needs—whether filling a leadership gap, driving a key initiative, or serving as a long-term strategic partner. My services span strategic marketing, product development, financial and operational management, go-to-market planning, customer experience, and DE&I strategy. I work with high-growth startups and established brands to deliver actionable solutions that accelerate growth, improve efficiency, and build long-term value. See real-world examples of these services in action.

  • Strategic Business Planning

    Crafting long-term strategies that align leadership vision with market realities—prioritizing scalable growth, operational alignment, and clear competitive advantage.

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  • Financial Oversight & Resource Management

    Providing executive-level financial planning, budgeting, and forecasting to optimize performance, enforce fiscal discipline, and align investments with business priorities.

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  • Growth Acceleration & Scaling Strategy

    Designing and executing frameworks that unlock new revenue streams, streamline operations, and enable sustainable scaling for both emerging and established brands.

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  • Brand Positioning & Product Differentiation

    Clarifying brand identity and strengthening product value propositions to resonate with target customers, drive distinction, and increase loyalty and conversion.

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  • Go-to-Market Planning & Execution

    Building integrated GTM strategies that fuse audience insight, channel alignment, and creative activation to launch offerings that capture attention and market share.

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  • Marketing & Customer Experience Strategy

    Aligning marketing with customer journey insights to deepen engagement, enhance brand perception, and improve lifetime value through omnichannel excellence.

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  • Product Innovation & Lifecycle Management

    Leading cross-functional innovation efforts—from concept through optimization—to deliver products that meet market demand, solve real needs, and drive outcomes.

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  • Operational Infrastructure & Organizational Design

    Strengthening business foundations by optimizing processes, governance, and team structures to support agility, accountability, and sustained scalability.

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  • Values-Driven Strategy Integration

    Embedding diversity, equity, and inclusion into core business strategies—ensuring alignment with values, stakeholder expectations, and long-term growth.

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  • Interim & Fractional Leadership

    Filling executive gaps with flexible, high-impact leadership across marketing, operations, and product—ensuring continuity, clarity, and momentum during transition.

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Fractional CMO, President, and Strategic Growth Services

I provide fractional CMO and President-level leadership for startups and mid-sized companies, specializing in business transformation, go-to-market strategy, and operational scaling. My consulting spans strategic marketing, financial oversight, brand positioning, product development, customer experience, and organizational design.

Strategic Business Planning

Developing long-term strategic plans that align leadership vision with market realities—focused on scalable growth, operational alignment, and competitive differentiation.

Financial Oversight & Resource Management

Providing executive-level financial planning, budget optimization, and forecasting discipline to ensure strategic investment, fiscal efficiency, and healthy unit economics.

Growth Acceleration & Scaling Strategy

Designing frameworks that unlock new revenue streams, streamline operations, and support sustainable scale for startups, early-stage innovators, and legacy brands.

Brand Positioning & Product Differentiation

Clarifying brand identity and strengthening product value propositions to deepen customer relevance, create category distinction, and drive long-term brand loyalty.

Go-to-Market Planning & Execution

Building integrated GTM strategies that combine audience insights, channel alignment, creative activation, and sales enablement to launch offerings that capture market share.

Marketing & Customer Experience Strategy

Aligning marketing strategy with customer journey insights to enhance engagement, improve lifetime value, and elevate brand perception through omnichannel excellence.

Product Innovation & Lifecycle Management

Leading cross-functional innovation from concept through commercialization, ensuring products meet verified consumer needs and accelerate overall business outcomes.

Operational Infrastructure & Organizational Design

Strengthening internal operations by optimizing process design, team structures, governance models, and workflows that support agility, accountability, and scale.

Values-Driven Strategy Integration

Embedding diversity, equity, inclusion, and values alignment into business strategy—supporting cultural transformation, stakeholder alignment, and sustainable growth.

Interim & Fractional Leadership

Providing flexible, high-impact leadership across marketing, product, and operational functions—ensuring clarity, continuity, and momentum during periods of transition or transformation.

Specialized Industry Expertise

Extensive experience across fintech, SaaS, clean energy, wellness, cannabis, retail, and DTC brands—bringing regulated industry expertise and category-specific insight.

Business Transformation & Go-to-Market Expertise

Supporting founders, CEOs, and executive teams through transformative growth initiatives, including SaaS go-to-market launches, DTC health and wellness expansion, and complex operational scaling.